Hear from vapers who made ‘the switch’ to #ecigs – Short films made by @NNAlliance & @NCSCT

Inspired by people who have switched from smoking cigarettes to vaping, the NCSCT (National Centre for Smoking Cessation and Training) and the New Nicotine Alliance have produced several short films showing how some people have made The Switch.


More blog posts from UKCTAS about e-cigarettes.

Drink and Drown #SeasideSafety

Brighton & Hove City Council have released a seaside safety web series that tells the story of young people having fun on a night out drinking alcohol. The video is aimed at day and night time drinkers who are between 18 -25 years old.

The mix of alcohol and sea swimming is the most deadly of cocktails with cold water acting as a shock to the system. The shock can be the precursor to drowning. Anything below 15 degrees is defined as cold water and can seriously affect your breathing and movement.

#7cancers campaign raising awareness of alcohol related harm!

In the latter part of June, Balance North East launched a four-week campaign highlighting the links between alcohol and cancer.

The campaign focuses on the links between alcohol and seven different types of cancer:
• Pharyngeal (upper throat)
• Mouth
• Oesophageal (food pipe)
• Laryngeal (voice box)
• Bowel
• Breast
• Liver

The #7cancers campaign features TV advertising, media relations, digital and social media activity.

Over 800,000 people in the North East are drinking above the daily recommended limits and increasing their risk of developing seven types of cancer.

Visit their Facebook page or check out www.reducemyrisk.tv to find out more.

You don’t need to be a heavy drinker to be at risk of the harms associated with alcohol. Drinking a pint of beer or a standard glass of wine every day can increase the risk of seven types of cancer.

Emily’s Story – Ask, Advise, Act

Smoking remains the biggest single preventable cause of death in the UK and the biggest single cause of respiratory disease but most smokers want to quit. Many health care staff do not ask patients if they smoke or know how to help patients quit smoking. With this in mind, UHL together with the Leicester City Stop Smoking Service have produced an emotional ‘pulls on the heart strings’ high quality film called ‘Emily’s Story’ to help staff remember the message of ‘Ask, advise, act’. The film will be used across the country to train healthcare staff.

The film was shot on location at the NIHR Leicester Respiratory Biomedical Research Unit, is endorsed by the British Thoracic Society (BTS) and National Centre for Smoking Cessation Training (NCSCT), and was launched at the UK National Smoking Cessation Conference (UKNSCC) in Summer 2015.