Report conducted at the University of Sheffield provides ‘clear and compelling’ new evidence on the effectiveness of minimum unit pricing.

Alcohol consumption will cause 63,000 deaths in England over the next five years according to a new report from the University of Sheffield Alcohol Research Group.

alcoholThe report, published by the Foundation for Liver Research, predicts that 32,475 of the deaths – the equivalent of 35 a day – will be the result of liver cancer and another 22,519 from alcoholic liver disease.

In its new report, Financial case for action on liver disease, endorsed by the independent Lancet Commission on Liver Disease, the Foundation for Liver Research urges the Government to implement a suite of policy measures designed to mitigate the rising health and financial burden of alcohol, including the introduction of minimum unit pricing (MUP), re-institution of alcohol duty escalator and advertising restrictions.

  • Between 2017 and 2022 the total cost to the NHS of alcohol-related illness and deaths will be £17 billion.
  • Study shows introduction of minimum unit pricing for alcohol could significantly reduce the burden.

Providing evidence in support of Government intervention, new modelling shows that within five years of its introduction in England, a 50p MUP alone would result in:

  • ian gilmore quote21,150 fewer alcohol-related deaths
  • 74,500 fewer alcohol-related hospital admissions
  • Savings of £325.7m in healthcare costs
  • Savings of £710.9m in crime costs

The total financial savings to the public purse of MUP is forecast to be £1.1 billion – the equivalent cost of the Government’s recently announced investment package for Northern Ireland.

Colin Angus, Research Fellow at the University of Sheffield and part of the Sheffield Alcohol Research Group who conducted the research, said:

“These new findings show there will be 35 deaths and 2,300 hospital admissions due to alcohol every day in England over the next five years. We estimate this will cost the NHS £17 billion at a time when healthcare resources are already overstretched. Our research also shows that policies such as Minimum Unit Pricing have the potential to significantly reduce this burden.”

Liver disease is one of Britain’s biggest killers, claiming about 12,000 lives a year in England alone. The number of deaths associated with it has risen by 400% since 1970. It is estimated that 62,000 years of working life are lost every year as a result of it. People who develop serious liver problems also suffer some of the worst health outcomes in western Europe.

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Enough alcohol was sold in Scotland in 2016 for every adult to significantly exceed safe drinking levels each week

New figures published this week reveal that enough alcohol is being sold in England and Wales for every drinker to consume 21 units of alcohol a week – far more than the low-risk level of 14 units per week for both men and women recommended by the UK’s chief medical officers. The figures reveal that the situation is even worse in Scotland, with enough alcohol being sold for every drinker to consume 24 units a week. The data was released by NHS Health Scotland, who also looked at consumption in England and Wales in order to compare patterns across the UK. In 2016 10.5 litres of pure alcohol were sold per adult in Scotland, equivalent to 20.2 units per person per week!

“As a nation we buy enough alcohol for every person in Scotland to exceed the weekly drinking guideline substantially” Lucie Giles (author of the report)

The annual report from NHS Health Scotland brings together data on alcohol retail sales, price and affordability, self-reported consumption and alcohol-related deaths, hospital admissions and social harms. It found that in 2015 an average of 22 people per week died in Scotland due to an alcohol-related cause, a figure 54 per cent higher than that recorded in England and Wales. In the most deprived areas of Scotland alcohol-related death rates were six times higher than in the wealthiest areas. Rates of alcohol-related hospital stays were also nine times higher.

However, the report said there were some signs that Scots were curtailing their drinking habits, with self-reported data showing that the proportion of tee-totallers has also risen.

“This has harmful consequences for individuals, their family and friends as well as wider society and the economy. The harm that alcohol causes to our health is not distributed equally; the harmful effects are felt most by those living in the most disadvantaged areas in Scotland.” Lucie Giles

To tackle high levels of alcohol-related deaths and illness, Scotland is set to introduce a minimum unit price for alcohol; designed to target cheap, high-% alcohol drinks favoured by vulnerable and harmful drinkers.. The Scottish government passed minimum unit pricing over 5 years ago, though implementation of the measure has so far been delayed due to legal challenges from the alcohol industry. Minimum unit pricing formed part of the Westminster government’s alcohol strategy in 2012, though has yet to be implemented in England and Wales. 

“This report shows that, whilst some progress has been made in tackling alcohol misuse, we need to do more. Over the last few years, more than half of alcohol sold in supermarkets and off-licences was sold at less than 50p per unit, and enough alcohol was sold in the off-trade alone to exceed the weekly drinking guideline by a considerable amount. That is why we need minimum unit pricing, which will largely impact on the off-trade and will increase the price of the cheap, high strength alcohol.”  Public Health Minister Aileen Campbell

Responding to the publication of the figures, Professor Sir Ian Gilmore, chair of the Alcohol Health Alliance UK (AHA), said: 

“These figures are shocking and show why minimum unit pricing is needed in Scotland, as well as in the rest of the UK. As a result of the legal challenges from the alcohol industry, lives will undoubtedly have been lost in Scotland. We hope and expect minimum unit pricing to be ruled legal in the final court hearing in this case in July, so that implementation in Scotland can follow.

“If minimum unit pricing is ruled legal in Scotland, a decision by Westminster to delay would be a death sentence for some, including many from the lowest income groups. The evidence is already clear – minimum unit pricing saves lives, prevents illness and lowers hospital admissions.”

The NHS Health Scotland figures are available here.

For more information on Minimum Unit Pricing, check out a report from the University of Sheffield’s Alcohol Research Group.

More posts related to this one:
Alcohol-related Hospital Admissions are at a Record High!
“Government has ‘no sense of direction’ in reducing devastating alcohol harm” Lord Brooke
Experts call for action on HIGH STRENGTH CIDER to protect the homeless and the vulnerable.

 

 

Introducing a new International Workshop: The Ubiquity of Alcohol – 20/09/2017

We are delighted to announce the launch of a brand new international workshop focusing on the ubiquity of alcohol.

Addressing Marketing, Availability and Industry Influence:

Alcohol is no ordinary commodity but its presence and marketing seem ubiquitous. In this workshop, we will explore how policymakers, public health experts and researchers are responding to industry efforts to expand the presence and normality of alcohol in our lives. With inputs from leading international researchers and advocates we will explore alcohol marketing and availability in a digital age; industry manoeuvres, and potential countermeasures.

This years workshop will feature sessions from a variety of speakers including a session on Alcohol Marketing and the loi Évin, which is a French alcohol and tobacco policy that was passed in 1991. In this session Nathan Critchlow from the University of Stirling and Prof Karine Gallopel-Morvan from the EHESP School of Public Health, France will look at consumer marketing of alcohol brands in a digital age, controlling alcohol advertising and lessons learnt from the loi Évin.

We also have inputs from a variety of speakers from a number of organisations that focus on alcohol harm, including Jon Foster from the Institute of Alcohol Studies and Alison Douglas & Laura Mahon from Alcohol Focus Scotland.

We are also pleased to announce that Prof. Mike Daube from Curtin University, Australia will be joining us to discuss advocacy on alcohol advertising and the influence of the alcohol industry. To discuss the alcohol industry in more detail we also welcome Prof. Jeff Collin from the University of Edinburgh. Jeff is a regular speaker at the Alcohol Policy in Practice CPD and provides a deep insight into the alcohol industry actions.

The Ubiquity of Alcohol

Location: University of Stirling

Date: Wednesday 20th September

Cost: Standalone workshop cost: £150.00

More informationwww.ukctas.net/ubiquity

This workshop is included in our 4 day Alcohol Policy in Practice CPD course we run every September, to find out more information about this course and it’s content please click here.

 

Alcohol-related Hospital Admissions are at a Record High!

New figures released this week shows that hospital admissions due to alcohol are at their highest ever levels.

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The data, summarised in a release from NHS Digital, shows that alcohol-related hospital admissions in England have increased by 64% over the last decade, with an extra 430,000 people being admitted due to alcohol-related causes in 2015/16 compared with 2005/06.

This takes the total number of alcohol-related hospital admissions to over 1.1 million in 2015/16.

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Alcohol is linked to over 60 illnesses and diseases, including heart disease, liver disease and cancer. Figures from the local alcohol profiles for England show that admissions due to liver disease have gone up 57% over the last decade, and that the number of people diagnosed with alcohol-related cancer has increased 8%.

In contrast, separate data released today by the Office of National Statistics shows that the proportion of adults drinking is at its lowest level since 2005, with younger people more likely to be abstaining from alcohol. However, 7.8 million people admit to binge drinking on their heaviest drinking day.

In response to the figures, alcohol health experts called for more to be done in the UK to tackle the health harm done by alcohol.

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Professor Sir Ian Gilmore, chair of the Alcohol Health Alliance UK (AHA), said:

“These figures show that the UK continues to have a dysfunctional relationship with alcohol. We know that over the long term, rates of binge drinking are falling, and more people are choosing to abstain from alcohol. Worryingly, however, these trends do not appear big enough to stop alcohol harm from continuing to rise, and the sharp increase in alcohol-related hospital admissions over the last few years means hundreds of thousands more people each year are experiencing the misery associated with harmful alcohol consumption.

“The data released today should be sobering reading for whoever wins the upcoming general election, and we would urge the next government to make tackling alcohol harm an immediate priority to save lives, reduce harm, and reduce the pressure on the NHS.”

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 The data is available via the following links.

Research Report | Foul Play? Report highlights how Alcohol industry bent the rules on advertising during UEFA Euro 2016

A new report highlights how alcohol producers worked to circumvent legislation designed to protect children during the UEFA Euro 2016 football tournament. Researchers at the Institute for Social Marketing, University of Stirling, found over 100 alcohol marketing references per televised match programme in three countries – France, the UK and Ireland. Most marketing appeared in highly visible places, such as pitch-side advertising during the matches. This was the case, despite the fact that the tournament was held in France, where alcohol TV advertising and sports sponsorship is banned under the ‘Loi Évin’.

The report, Foul Play? Alcohol marketing during UEFA Euro 2016, will be launched at the European Healthy Stadia conference at Emirates Stadium on Thursday 27th April.

An analysis of broadcast footage found that alcohol marketing appeared, on average, once every other minute. The majority took the form of ‘alibi’ marketing, whereby indirect brand references are used to promote a product, rather than a conventional logo or brand name. Carlsberg was the most featured brand, accounting for almost all references in each of the three countries, using their slogan ‘Probably the best in the world’ while avoiding the mentioning the product name. ‘Alibi’ marketing was a common practice of tobacco companies in sporting events when advertising restrictions were introduced.

Dr. Richard Purves, Principal Investigator, Institute for Social Marketing, University of Stirling said:

“Beamed to audiences across the world, major sporting events such as the UEFA EURO tournament, present a prime opportunity for alcohol companies to market directly to a global audience.  In order to continue to protect children and young people from exposure to alcohol marketing, laws such as those in France need to be upheld and respected by all parties involved and not seen as something to be negotiated.”

Katherine Brown, Director of the Institute of Alcohol Studies said:

‘There is strong evidence that exposure to alcohol marketing encourages children to drink earlier and in greater quantities. The findings of this report show that alcohol companies are following in the footsteps of their tobacco colleagues by bending the rules on marketing restrictions putting children’s health at risk.’

Eric Carlin, Director of Scottish Health Action on Alcohol Problems (SHAAP), said:

‘Sport should be an alcohol-free space. The presence of alcohol marketing during UEFA EURO 2016 highlights that organisers of sporting events need to hold out against tactics of big alcohol companies to flout legal regulations designed to protect children.’

Read the full report here: https://bit.ly/alcfoulplay

The research was carried out by the Institute for Social Marketing, University of Stirling, and funded by the Institute of Alcohol Studies (IAS), Scottish Health Action on Alcohol Problems (SHAAP), and Alcohol Action Ireland.

 

 

Over 200,000 children in England are living with Dependent Drinkers!

New figures released today reveal that over 200,000 children in England are living with dependent drinkers who could benefit from receiving specialist alcohol treatment.

The data from Public Health England estimates that there are 600,000 dependent drinkers who would benefit from treatment, yet only just over 100,000 are currently receiving the help they need.

These figures only cover adults who are most seriously dependent on alcohol. It is currently estimated that around 1.5 million adults in England and Wales have some form of alcohol dependence, and that there are 2.5 million children living with an adult drinking at risky levels.

The PHE data is released alongside a report from the Department for Work and Pensions (DWP) focused on improving the life chances and job prospects of the least well-off. The Department has said it will increase access to grant funding and introduce peer mentors for those in alcohol treatment to help them get back into work.

The report comes at a time when politicians are increasingly recognising the harm cheap alcohol is doing to the most vulnerable in society. The March budget included a consultation on the introduction of a new tax band designed to increase the price of strong white cider, a product which is predominantly consumed by children and heavy drinkers.

And earlier today a report published by the House of Lords Licensing Committee following an enquiry into the operation of the 2003 Licensing Act recognised the damage being done by cheap alcohol. The report calls for the introduction of a minimum unit price (MUP) for alcohol across the UK if it is introduced in Scotland and proves to be successful. Its introduction is being stalled by legal action being taken by sections of the alcohol industry. The report also calls for an end to multi-buy deals such as three for the price of two, a measure which has proved to be successful in Scotland.

Alcohol health experts welcomed the measures announced by the DWP today and the focus on the most vulnerable and lowest paid, pointing to studies which have shown that the least well off are around five times more likely to die from alcohol-related causes than those at the top of the income bracket.

Experts also called, however, for a wider, population-level approach to improving life and employment opportunities for dependent drinkers alongside greater support for individuals.

Liver physician Professor Sir Ian Gilmore, chair of the Alcohol Health Alliance UK (AHA), said:

“We welcome the Government’s recognition that cheap alcohol is damaging some of the most vulnerable groups in society. The revelation that 200,000 children in England are living with adults in need of specialist help is deeply worrying. We need to make sure people get the support they need once they have a problem with alcohol, for their own sakes and for the sake of their children. But people don’t set out to become dependent drinkers and we need to stop more people from reaching that stage.

“For the greatest impact, the measures announced today should be combined with
measures like minimum unit pricing of alcohol. Studies have shown that setting a minimum price for alcohol would reduce unemployment and bring substantial numbers of unemployed drinkers back into the workforce.

“The government is already taking steps to tackle alcohol dependence in this broader way, with the recent announcement that it will be consulting on increasing the tax on high- strength ciders, drinks which are known to be drunk by the most vulnerable and do disproportionate harm.

“Studies also indicate that MUP would help address health inequalities, with over 80 per cent of lives saved coming from the lowest income groups. At the same time, the measure would not increase the price of alcohol sold in pubs and clubs.”

The Public Health England figures can be found here.
The DWP report, entitled Improving Lives: helping workless families, is available here.


About the Alcohol Health Alliance UK
The Alcohol Health Alliance UK (AHA) is a group of 50 organisations including the Royal College of Physicians, Royal College of GPs, British Medical Association, Alcohol Concern and the Institute of Alcohol Studies. The AHA works together to:
– Highlight the rising levels of alcohol-related health harm
– Propose evidence-based solutions to reduce this harm
– Influence decision makers to take positive action to address the damage caused by alcohol misuse

Experts call for action on HIGH STRENGTH CIDER to protect the homeless and the vulnerable.

The Alcohol Health Alliance and Thames Reach, the homelessness organisation, are today calling for duty increases on high-strength cider, which is a leading cause of death and ill-health among the homeless.

Experts will present evidence on this issue at an event taking place in the House of Commons today, sponsored by David Burrowes MP, aimed at highlighting the impact of alcohol on the homeless and vulnerable.

High-strength ciders, including products like Frosty Jack’s and White Ace, are nearly all drunk by homeless and dependent drinkers, and studies show these ciders are a favourite among children receiving treatment for alcohol dependence. Studies have found that 75-85% of high-strength cider drinkers choose it because of its low price. At typically 7.5% ABV, three-litre bottles of these ciders, which contain the same amount of alcohol as 22 shots of vodka, can be bought for as little as £3.49. This equates to just 16p per unit.

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The calls will put further pressure on the government to act on cheap, high-strength ciders in the budget in March.

In December, 43 organisations and experts from drinkingthe health, homelessness, children’s and religious sectors wrote to the Chancellor urging him to increase the duty on cider, and earlier this month polling was released which showed that 66% of the public back a cider tax. In addition, the Institute for Fiscal Studies has previously called for reform to address “the very low levels of duty charged on strong cider”.

Professor Sir Ian Gilmore, chair of the Alcohol Health Alliance, said:

“A can of 500ml cider at 7.5% is taxed less than a third of the amount taxed on a can of beer the same size and strength. There can be no justification for the low rates of tax on high-strength cider.

“Our calls today are not about the drinks consumed by moderate drinkers. Dependent and vulnerable drinkers account for nearly all sales of high-strength ciders, meaning increased duty would be targeted at them. Indeed, we know that 80% of total cider sales would be left unaffected by duty increases on these high-strength ciders.

“The budget in March represents an ideal opportunity for the government to protect the homeless and vulnerable through increased cider duty.”

Jeremy Swain, Chief Executive of Thames Reach, said:

“98% of the homeless people we work with who have alcohol problems primarily drink bottles and cans of these high-strength ciders and super-strength beers, which are far stronger than regular and premium drinks. A survey of deaths among hostel residents over the past year showed that 10 out of 16 were directly attributable to high and super-strength drinks. This is not a one-off figure. An earlier survey showed 11 out of 14 deaths (78%) were caused by high and super-strength drinks.

“By increasing the tax on these high-strength and dangerous products, the harm done to the vulnerable people we work with will diminish, and the opportunity to reduce, and ultimately end, dependence on alcohol will increase.”

David Burrowes MP is sponsoring the event in Parliament and has long-campaigned locally and nationally about the harms of alcohol. Mr Burrowes said:

“The government has rightly put social justice at the heart of everything they do, and this commitment should extend to preventing the damage done by cheap, high strength drinks, which blight the lives and health of those who need our support – the homeless and vulnerable.

“An increase in the duty on high strength cider at the upcoming budget would represent a step in the right direction to tackling the burden of cheap alcohol on some of our most vulnerable communities.”

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About the Alcohol Health Alliance UK

The Alcohol Health Alliance UK (AHA) is a group of 50 organisations including the Royal College of Physicians, Royal College of GPs, British Medical Association, Alcohol Concern and the Institute of Alcohol Studies.

The AHA works together to:

  • Highlight the rising levels of alcohol-related health harm
  • Propose evidence-based solutions to reduce this harm
  • Influence decision makers to take positive action to address the damage caused by alcohol misuse

For further information, please contact Matt Chorley, the AHA’s Policy and Communications Officer, at matt.chorley@rcplondon.ac.uk.

About Thames Reach

Thames Reach is one of the UK’s leading homelessness charities. Its vision is to end street homelessness and its mission is to provide decent homes, encourage supportive relationships and help people lead fulfilling lives.

Thames Reach runs a range of services in London including street outreach services helping people sleeping rough escape homelessness, a variety of hostels and supported housing projects, and schemes which prevent homelessness and help people develop new skills, re-engage with family and friends, and get back into work.

Thames Reach has been campaigning for over a decade to raise taxation on the dangerous high-strength ciders and super-strength beers – all the major studies on alcohol indicate the price is one of the key factors in influencing what people drink – and have also called on the drinks industry to behave more responsibly.

Successes include the consumption of 9% super-strength beer falling by a quarter in the UK, after we successfully lobbied the Government to create a higher band of duty in 2011, while the drinks manufacturer Heineken removed all of its high-strength cider from sale in the UK after visiting one of our hostels.

See thamesreach.org.uk For further details, contact Thames Reach communications manager, Mike Nicholas, on mike.nicholas@thamesreach.org.uk.