“As Many as 18% of Current E-Cigarette Users May Have Quit Smoking Completely Using E-Cigarettes”

The key finding of the Harvard study was that in 2014, 20.7% of current electronic cigarette users were former smokers. The important question, of course, is whether these represent ex-smokers who re-initiated nicotine use with e-cigarettes or whether these represent smokers who quit smoking using e-cigarettes and thus are now identified as former smokers who use e-cigarettes.

Deborah Arnott, Chief Executive of ASH

Deborah Arnott, Chief Executive of ASH

These data are consistent with a recent report from the UK which notes that during the past year alone, half a million smokers in the UK switched to e-cigarettes, and that most of these are ex-smokers, suggesting that these are smokers who quit smoking via the use of e-cigarettes.

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